Inspiration sprung from the SAW movie posters, the use of mainly one image to cause a lasting impression . Using a bright background firstly draws attention to the poster itself and the image which takes up most of the poster. The font is a graphic style and the writing looks like it is written in blood which goes with the theme of the SAW franchise. The colours used are minimal to create a dull and cold feel which connotes death, this is why we decided to highly saturize our own poster. The SAW poster here is actually a teaser poster which does not have the general information usually found on a full movie poster, even though we constructed a teaser trailer, we stuck to the brief and included all the information needed that is not shown on the teaser poster. The needles through the tongue was found by all three of us browsing for pictures of syringes and we chose to imitate this picture as it made us all cringe and I think it was a good way of implimenting the Hypodermic Needle Theory. To imitate the SAW font I went on dafont.com and browsed 'Distorted' fonts, this is because our Villain distorts his victims by injecting them with his own blood, this is also why we emulated the picture from google as a needle through a tongue is personal and looks painful. The colour used is brown, it looks red, we were going for the dried blood look and the font also has a sort of splatter around it which looks like the wiping of blood on it.
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